Mobile App Company
We worked with a small mobile app company that was looking to generate more leads through email marketing. They were sending out thousands of emails, but just weren’t receiving the CTR they expected.
Our experts took a deep dive into the list of leads provided by the app company in order to see what worked and what didn’t. After analyzing the data with our own email marketing tools we concluded that their campaign was reaching a much broader audience than necessary and was wasting spend.
We set up up numerous email campaigns, and in just over the course of a few weeks narrowed down their audience by 80%. After our shift in email targeting, the app company saw a 257% increase in response rate, and received reply rates over 12%!
It wasn’t long before quality leads and conversions increased. The app company was able to streamline their email marketing campaign and focus on what they do best.